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The 29th China International Furniture Exhibition Press Conference Held in Beijing
On the afternoon of August 13, the press conference of the 29th China International Furniture Exhibition was held at the Waldorf Astoria Hotel in Beijing. Xu Xiangnan, chairman of China Furniture Association, Wang Mingliang, founder and director of Shanghai Bohua International Exhibition Co., Ltd., Zhang Bingbing, vice chairman of China Furniture Association, Zhong Beihong, executive deputy general manager of Shanghai Bohua International Exhibition Co., Ltd., and representatives of media organizations attended the press conference.
Chinese furniture association chairman Xu Xiangnan speech at the conference. He said that in the first half of this year, my country's economic operation was generally stable, steady and progressing, and high-quality development was steadily advanced, interpreting the strong resilience and development potential of the world's second largest economy. The furniture industry is actively creating new consumption scenarios and exploring new models of going out to sea., The overall trend of recovery is good. He pointed out that the 29th China International Furniture Exhibition is an annual event for global furniture people, and it is also an important platform for the furniture industry between China and the world to achieve industrial exchanges, trade development, and cultural mutual learning. 2024 is the beginning year for the Shanghai International Furniture Fair to enter the next 30 years. It is also the first year for the China Furniture Association and Bohua to continue to work together to start the next 30 years of cooperation. The association integrates various domestic and international resources to help Shanghai The exhibition is gaining momentum and playing a greater role in leading the sustainable development of the industry. He introduced that in recent years, the association has taken the initiative to serve the country and the government, actively making suggestions and suggestions, striving for favorable policies for the industry, and effectively enhancing the importance of the furniture industry in government departments. The association has been re-elected as the president of the Asian Furniture Federation to link global resources and continue to help Chinese furniture integrate into the world stage. The association pays attention to the service industry. This exhibition launched the newly upgraded 2024 Golden Axe China Household Product Innovation and Material Innovation Competition, designers and enterprises are invited to participate to jointly convey the spiritual connotation of Chinese culture and made in China to the world; the association actively serves enterprises, continuously carries out evaluation activities of "top ten brands of Chinese furniture", leads excellent brands to participate in the official exhibition of the 60th anniversary of the establishment of diplomatic relations between China and France, and organizes inspection of European and Asian industries. During the exhibition, "China Brand Exhibition" will be held, and many well-known brands will collectively appear in the E7 Brand Design Hall to showcase the latest brand development achievements in the Chinese furniture industry. He hopes that the majority of media friends will continue to pay attention to and publicize the new trends, new highlights, and new achievements of the exhibition, tell the world the story of the development of China's furniture industry, and promote the transformation of Chinese manufacturing to Chinese creation, the transformation of Chinese speed to Chinese quality, and the transformation of Chinese products to Chinese brands, In order to achieve the goal of a powerful furniture country, play a greater role.
Wang Mingliang, founder and director of Shanghai Bohua International Exhibition Co., Ltd., reviewed the strong recovery of Shanghai Bohua after the epidemic with the theme of "overall strategy and development". Last year, the number of overseas buyers of the exhibition reached a record high, reaching more than 25000, setting a new historical record. He mentioned that since the cooperation between Shanghai Bohua and China Furniture Association, it has been driven by innovation and focused on specific market orientation, which is obviously different from other exhibitions at home and abroad. He said that export orientation is one of the core competitiveness of China International Furniture Exhibition. In recent years, it has also made innovations in promoting the double cycle of export and domestic sales, adapted to the market trend, and focused on civil furniture and raw and auxiliary materials. At present, there are more than 3000 exhibitors, and the audience is mainly concentrated in dealers, designers, decoration companies and small B- end passenger flow. The 29th China International Furniture Exhibition will present more innovative achievements in the industry and open up a broader future for the exhibition.
Zhang Bingbing, vice chairman of China Furniture Association, presided over the meeting.
Zhong Beihong, executive deputy general manager of Shanghai Bohua International Exhibition Co., Ltd., said, "UP is the right time!" As the theme, the characteristics and highlights of the 2024 Pudong Furniture and Home Furnishing Double Exhibition are introduced. The furniture exhibition focuses on international and trade, and carries out UP upgrade from four aspects of brand, design, channel and service. The modern exhibition ushers in a comprehensive transformation and upgrading of lifestyle, with consumers as the core, and carries out insight and innovation of new retail. In addition to the mainstream audience of the original designers, with the "buyer economy" as the starting point, the "New Retail Lifestyle Exhibition" will be launched in Hall H2 to further broaden the boundaries of exhibitors and trade, so that the exhibition will have both B2P2C, more diversified, open and more extensible.
The press conference gathered representatives from more than 50 well-known media such as China Daily, Sina Home, Tencent Home, Netease Home, Sohu Home, Interni Design Times, American Interior Design ID China, Designwire Design Wrist, A Little Information, Today's Headline, Beiqing, Qingshe Qinghouse, Home, and Time. Authoritative media representatives in many industries have launched in-depth discussions with the leaders and guests present on core issues such as the innovative measures of Pudong Furniture and Home Furnishing Double Exhibition in promoting design and commerce, and the strategy of integrating online and offline resources at the exhibition. The 29th China International Furniture Exhibition and 2024 Modern Shanghai Fashion Home Furnishing Exhibition will focus on the global market, gather industry elites, expand new horizons of China's furniture industry, and release new momentum of home furnishing trade.
